Communism. Americans decided they would fight KKK and Nazism with the same vigor and discovered that communism was way better.

When Lemmy Kravitz said "it's Lemmy Time" and Lemmied all over those guys.

Personally, I came here for the ads

I can't tell if this is a serious question or not, but it's pretty complicated to fully explain. The short of the long of it is that now that MySpace has started to use retina verification for their 2FA, people are upset that it's an invasion of privacy due to the reflective nature of human ball eyes. Since Lemmy only requires a password for mod accounts, it's an easier platform for people to use to share embedded auto play music and glittery gifs. I don't think it'll last though, word on the street is that Digg is going to be removing all authentication methods soon, so I expect a majority of the userbase will move there

Aliens

The Mandela Effect

It's because of the beautiful Pig Latin translation - Emmylay. That's brought in a few thousand on its own.

A new algorithm was entered into our mainframe to help persuade us all to join a new website. In the control universe, life is going on as normal.

It was me

The transdusing trinometer was incorrectly orientated resulting in a near waveform collapse. Of course, this resulted in micro collisions in the electrophase limiter. Resulting in the redirection of significant portions of the redditoids to lemmy.

ChatGPT decided to name itself Lemmy and asked people to join it in protesting API changes. But it was talking about the 'Anti Personnel Incendiary' system that was being removed because ChatGPT really shouldn't be controlling weapons systems.

I heard some strange advertisements at the theatre before the Top Gun movie: They were saying something like

ymmel nioj?

hold on, lemmy think about it first...

Roger Clark's questionable marketing strategy is paying off

People FINALLY realized the unethical behaviour of all major corporations and joined lemmy as a signal of the incoming revolution...

Word got out about the amazing and intuitive UI, and the ease with which you can find and subscribe to your interests. Personally, I’m never going back to AOL.

Plumber mixed up the intertubes.

The Poop post hit 9Gag a few days days ago. Then a bunch of them started coming to "Lemmy: Discorse is Magic" all the time "ironically." There were a bunch of inside jokes about how much they "hated" Lemmy. They even came up with a name to identify each other because this joke of loving Lemmy was so funny. They called themselves Broemmys.

Then a bunch of other sites started to notice all the 9gaggers coming to Lemmy but didn't know that it was supposed to be ironic, so they just came and had a really good time. They participated and were active in communities. They learned of the fediverse and just decided it was a really great place to be... Sometimes there was some NSFW stuff.

Then a bunch of them got together and decided throw Broemmycon and they hired a really pretty good band who does Broemmy based music to come and play as the event headliner. And everyone had a good time, even the old 9gaggers who used to think it was a joke.

Cordyceps outbreak

haven't you heard? there's a virus called COVID that's causing lockdowns.

Instinctive migration.

Always loved Lemmy...

Everyone was watching the SpongeBob SquarePants Movie one day, they googled Motörhead after hearing them perform You Better Swim in the bar scene, and the rest is history.

We came to lemmy after reddit become nice and started letting people use there api without playing. Reddit even open sourced there code as a bonus! We didn't like reddit being nice so we switched to lemmy. Lemmy is much better because its close source and full of spyware. Lemmy makes people pay 100 dollars for every api request. Us Lemmings love are spyware, bloatware, adware, malware, and virus all in one fun packet!