this post was submitted on 29 Nov 2023
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[–] [email protected] 122 points 11 months ago (12 children)

Gotta love the first line of the wikipedia article on this commercial. Yes, there is a wikipedia article on this commercial.

"Coming Home" (commonly referred to by unofficial titles such as the Folgers Incest Ad

Wiki here

[–] [email protected] 49 points 11 months ago (1 children)

"She peels off the red bow and sticks it on his shirt. "What are you doing?" he asks. "You’re my present this year," she responds. The camera zooms in on her shy glance, then cuts to his furtive, flirty smile."

Totally normal sibling banter, nothing to see here folks.

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[–] [email protected] 97 points 11 months ago* (last edited 11 months ago) (9 children)

I had never viewed this commercial before today. After reading the comments here, naturally I wanted to see it for myself and followed a link. I honestly didn't see anything other than standard sibling interactions. The early morning "dreamy-style" lighting (prime coffee drinking time) is the only thing that gave off a romantic atmosphere of any kind. From the comments here it's clear others see something between the two across but it feels like a bit of a reach to me.

[–] [email protected] 77 points 11 months ago* (last edited 11 months ago) (3 children)

I thought it was referring to the parody continuation.

https://youtu.be/CKgKPGBa9EQ

[–] [email protected] 31 points 11 months ago

Which was only made because people got incest vibes from the original...

[–] [email protected] 26 points 11 months ago

Okay..the parody was funny. Lol. Thank you for sharing that.

[–] [email protected] 12 points 11 months ago

Definitely is

[–] [email protected] 44 points 11 months ago* (last edited 11 months ago) (3 children)

Sorry, but gen Xers weren't allowed to express genuine feelings for siblings.

[–] [email protected] 15 points 11 months ago* (last edited 11 months ago) (1 children)

gen Xers weren’t allowed to express feelings

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[–] [email protected] 26 points 11 months ago

You have some massive sexual tension between your siblings.

And that's hot

[–] [email protected] 25 points 11 months ago (1 children)

Do you have siblings? Because the way they are portrayed on pornhub is not how it really is

[–] [email protected] 15 points 11 months ago (1 children)
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[–] [email protected] 24 points 11 months ago (2 children)

I think if you go into it knowing they're siblings, it's all fine and normal. The rest of us saw the commercial blind, naturally interpreted the relationship as romantic and then were surprised to learn they're siblings and the recalibration was funny. If you have no context, and you're trying to interpret what the relationship is, at the beginning it definitely resembles a romantic relationship more than a sibling friendship

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[–] [email protected] 20 points 11 months ago

This is definitely not normal sibling interactions. It is categorically creepy and the direction makes it seem like theyre romantic partners.

[–] [email protected] 14 points 11 months ago (1 children)

It's just the porn addicted weirdos whose first thought was incest.

[–] [email protected] 22 points 11 months ago* (last edited 11 months ago)

Pretty much everyone thought it was a weird commercial, that's why it blew up. Even Wikipedia calls it the incest ad lmao

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[–] [email protected] 78 points 11 months ago (5 children)

I'm in the Don't Know camp. What's the deal with the commercial?

[–] [email protected] 136 points 11 months ago (11 children)

It's about a brother and sister being happy to see each other at Christmas after he comes home from some volunteer thing overseas. For some reason, people have been shipping them as a brother/sister incest pairing. There's legit porn fan fiction about this one commercial, it's super weird

[–] [email protected] 59 points 11 months ago (1 children)

"Some reason"

The reason being that anyone who has siblings and watched that commercial thought they acted like lovers, not siblings.

[–] [email protected] 32 points 11 months ago (1 children)

I only have same-sex siblings and thought it was weird, so when I saw the memes and stuff, I asked my friends with opposite-sex siblings what they thought. They said the same.

[–] [email protected] 27 points 11 months ago* (last edited 11 months ago) (1 children)

It's so weird. It plays more like they're in a relationship but they both have a sibling incest kink!

Actually if you watch it with that in mind it's weirdly wholesome. You do you, freaks. Glad you found each other.

...now off to call my boyfriend "bro" and see what happens.

E: I said, "I'm gonna take a nap, bro," and he looked confused and told me that was a good idea (since we have Pathfinder later). Guess it's not his thing!

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[–] [email protected] 47 points 11 months ago

It's the direction of the commercial. The editing, the long drawn out eye contact, the lack of family likeness. The director shot it like a romance.

[–] [email protected] 31 points 11 months ago (2 children)

It's because the commercial looked very "more than brother and sister" during the commercial. It was pretty abnormal behavior.

[–] [email protected] 28 points 11 months ago

I was fully prepared to think people were overreacting, but it really is bizarre. The cherry on the cake is the brother's lip bite toward the end. He must already know his sister adores him, right? So WTF is he getting all bashful when she expresses that? I can easily imagine the excitement depicted here in myself when I see my distant siblings. I can also easily imagine knocking on my sister's door, and then joking I must have the wrong house, but it didn't seem like it was a joke for him - it seemed like genuine surprise that his sister is all grown up to the point he didn't recognize her. Shit is weird. But fuck, the lip bite?! I know I'm not everybody, but I feel like a more normal response to a sibling expressing "you're my present this year", would be like, "awwwww" and a hug. It sure was fuck isn't a lip bite.

FUCKING. BIZARRE.

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[–] [email protected] 25 points 11 months ago

Brothers and sisters don't look at each other like that, brother 😅

[–] [email protected] 19 points 11 months ago

There's also a SNL skit about it. Their parents walk in and they are furious.

[–] [email protected] 19 points 11 months ago* (last edited 11 months ago) (1 children)

"Weird." Any and every porn now seems to have an incest angle to it.

[–] [email protected] 23 points 11 months ago

What are you doing step ladder?

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[–] [email protected] 59 points 11 months ago (6 children)

The way they filmed the commercial is bizarre. It's a 20ish year old coffee commercial. The sister gives her brother a cup of coffee and the whole thing is filmed with an odd romantic tension. It's just strange.

https://youtu.be/uMwFWDIFVCU?si=LiMDVm9KTyvdXnza

[–] [email protected] 23 points 11 months ago

It would have been funny if the actors actually were attracted to each other and that bled through into their performance, lol

[–] [email protected] 20 points 11 months ago (3 children)

After viewing it, it seems like the writer envisioned a much younger actress.

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[–] [email protected] 15 points 11 months ago (1 children)

First eww.

Second, why is he missing coffee when coming back from a coffee producing region? (And I know this is a matter of taste, but I personally think Ivory Coast produces some of the best coffee in the world)

[–] [email protected] 14 points 11 months ago (3 children)

I wouldn't say Folgers is worse than incest, but their have been cases of separated siblings hooking up unknowingly, and how can you blame them? But nobody could mistake Folgers for a good cup of coffee.

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[–] [email protected] 23 points 11 months ago

It was a folgers coffee commercial with incest vibes if i remember correctly

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[–] [email protected] 61 points 11 months ago (3 children)

Fun fact: the sister in this commercial is played by Catherine Combs, the daughter of Star Trek everyman Jeffrey Combs.

[–] [email protected] 29 points 11 months ago (1 children)

Well that explains it. She obviously also plays his lover in another commercial, as well as his nemesis, and also the Folgers QA rep, so he was confused.

[–] [email protected] 12 points 11 months ago

The first three takes were of her greeting her brother by saying "BRUNT, F.C.A."

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[–] [email protected] 52 points 11 months ago (4 children)

Only in an American advert could a character come back from a major coffee producing region and think the shit in that tub is real coffee.

[–] [email protected] 12 points 11 months ago (1 children)

I worked at the Starbucks HQ for a bit and the running gag was that when they would tap out the used espresso, they were making Folgers

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[–] [email protected] 15 points 11 months ago (5 children)
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[–] [email protected] 14 points 11 months ago

Most sexual tension between on screen siblings outside of 'life with Derek'

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