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The funny thing is the target aren't even Italian drivers: most cities are not suitable for electric vehicles with a severe lack of electric charger stands, and a lot of the market is dominated by big family cars. If you need a small car, you'd just buy a used Smart that is way cheaper than a new Topolino and in general the budget for a new car is not enough for a full electric. Lots of opinions from Italian drivers have already been against the model, especially since it's "just" a restyling of the Ami. So yeah I love the car, but the time and place are totally wrong: I imagine electric microcars being a thing in Italy once batteries become cheaper