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Brands New Rule (lemmy.ml)

submitted 1 year ago by [email protected] to c/[email protected]

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[–] [email protected] 23 points 1 year ago

            
              Someone makes meme
People like it and join in
Brand sees attention and wants to be ‘hip’
Brand co-opts meme and draws in other brands
Meme is no longer cool, now it’s just brand memeing at brand