this post was submitted on 01 Nov 2023
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I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.

What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?

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[–] [email protected] 6 points 1 year ago* (last edited 1 year ago) (2 children)

How does that work? Do these blockers somehow know which part of a video is sponsored material? Or is it crowd-sourced (for want of a better term) with people manually submitting reports of sponsored sections which are then applied for all users?

[–] [email protected] 17 points 1 year ago (1 children)

It's user submitted as to where the blocks are, so a very new video won't have it yet. One that's been up for a while, and with enough votes, then yes.

[–] [email protected] 1 points 1 year ago (1 children)
[–] [email protected] 3 points 1 year ago

Big channels will pretty much immediately have it in place for a new video

[–] [email protected] 8 points 1 year ago (1 children)
[–] [email protected] 2 points 1 year ago

Nice one, thanks