this post was submitted on 03 Nov 2023
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This is the best summary I could come up with:
"Here is [sic] the latest slides we have on privacy," Senior Vice President of Services Eddy Cue wrote to CEO Tim Cook and then-SVP of Marketing Phil Schiller in January 2013.
The exhibit is, as noted, redacted for public filing and abridged, so slides not pertaining to Google's search dominance and other issues at trial are missing.
The slide notes items like Facebook's 2007 "Introduction of Beacon, which tracks users even if they opt out," and Microsoft's launch of "IE8 with privacy settings off by default."
There's a curious and blunt, tiny-text note underneath this slide: "Automatic privacy to consumers would make it tougher for Microsoft to profit from selling online ads.
Apple makes similar points about "Siri and Voice Search" but takes a particular swing at Samsung's Android phones.
As noted by Jason Kint of Digital Content Next, the same batch of exhibits made public by the DOJ reveals that Apple wasn't entirely averse to gleaning some insight into their customers' search habits.
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