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If they were interested in my location they could request location data. What are the odds they are doing this to directly market products to people based on health data?
Inb4 “They already do that based on what you regularly purchase”
Of course, yes they do. This appears to be one more layer on top of it. And surely they wouldn’t share that information with the pharmacy, right?
Generally, I agree. However, websites run like shit when you don't have great service, say like inside the store and they have no wifi. App runs a lot smoother.
Why would I do such a thing if I were in the store? Might see if another store nearby has what I'm looking for if they don't have it. Might be checking to see what aisle something is on because I've spent 10 minutes trying to find it on my own and I'm frustrated as hell because I know they have it cause I bough to last time I was there.
Another reason is because the website is less functional than their mobile website. So if I want to browse sales and make a shopping list while on the couch, it's far easier to use the app than their website. And a lot of places focus more on apps than mobile websites so this is just going to get more common.
Though, truth be told. IDK why I ended up getting their app. I really, really, really hate being forced to get apps to do things. Lots of digital tickets are going to app only now: Ticketmaster, airlines, etc. Last time I went to Arby's they had a sign in the drive thru saying to go to their website to look at coupons. Which then told me to go to their app to see them. Nope, you can fuck off.
I've never had any of those problems. Apps are not smoother than the web in general, they just are probably better at hiding latency and content loading process.
Also when I'm inside a grocery store, I don't need an app or the website to find things since I can just walk over to them or ask an employee where the product is.
The thing about "general" is that means there are exceptions. Also, I pretty much never see employees walking around the store.