I am one of these people this text is throwing shade at.
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I don't think that pitching these as an either-or thing is accurate. You can disrupt the functioning of the economic machinery, while also getting a whole bunch of "undecided" commuters pissed off at you, and doing the latter can undo some of the good effectiveness of the former in accomplishing your goal.
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Persuading the general public to take climate change seriously is absolutely an important task. This high-minded contempt for the opinions of the general public because they're not as informed as the golden child who is writing this text, and the reader presumably, is counterproductive.
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I'm not convinced that a lot of these freeway shutdowns actually are damaging the interests of the planet-destroying ruling classes who according to this they are targeted at. Greenpeace did some great stuff with directly disrupting whaling ships. It stopped some certain number of whale hunts, it got great publicity because it was clearly directly targeted at the people causing the problem, and it demonstrated some very genuine courage and commitment. I think it was effective. If someone started doing some version of that to e.g. Shell Oil, that would sound great. I don't know that much about it, but I suspect that the ultimate economic impact of blocking the freeways on Shell Oil's bottom line is nonexistent.
I'm not trying to be some armchair jerk throwing shade at the people out there trying to make a difference. But yes I don't agree with this.